PLAY – Givenchy’s New Fragrance for Men

Frontman Justin Timberlake presents Givenchy’s new fragrance for men, PLAY.

I am very excited about the launch of this new cologne by Givenchy. It was just released for purchase in August 2009. My favorite cologne from years ago was Givenchy Pi – you know Pi, the ratio of any circle’s circumference to its diameter, or 3.14159265358979323846264338327950288… Believe it or not, I used to be a math tutor in college – not sure what happened there. Anyway, PLAY is quite similar to the old Pi, and I love it! My best friend got a bottle, as well – actually his beautiful wife bought it for him, so that is a great testament to it’s power.

It’s said that PLAY was inspired by the lifestyle of today’s man (Justin Timberlake), and symbolizes freedom of action and movement as a modern yet timeless scent embodying this era with style. I simply say that it is playfully arousing, and chicks dig it.

Actually, there are two new versions available: Givenchy Play
and Givenchy Play Intense. I got the Intense. Play Intense consists of many of my favorite notes. Starting with the top notes are bergamot and mandarin. Following close behind, the middle note emerge of amyris wood, pink pepper, and coffee flower. The best notes are saved for last which are the lasting base notes, or bottom notes, of the ever popular tonka bean, vetiver, and patchouli. Also included in the base is labdanum. This perfect blend of attributes culminates in a captivating, sweet, and caressing aroma. Did I mention “chicks dig it?”

Check out the home site for the making of PLAY and the ad campaign hosted by lady killer Justin Timberlake. You can also enter for a chance to get a signed bottle.

Peace and don’t forget to play. Life is too short.
Trent

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